Robin Roberts earns Peabody award for coverage of health struggle

Robin Roberts earns Peabody award for coverage of health struggle

Credit: ABC

GOOD MORNING AMERICA - Robin Roberts returned to anchor GOOD MORNING AMERICA, 2/20/13, almost six months after taking a medical leave of absence to undergo a bone marrow transplant for a rare blood disorder. (ABC/Heidi Gutman)

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wwltv.com

Posted on March 27, 2013 at 11:52 AM

Updated Wednesday, Oct 30 at 11:19 AM

WWLTV.com

Robin Roberts and ABC News have been awarded a George Foster Peabody award for coverage of Roberts’ recent battle with a rare blood disorder, particularly in highlighting her efforts to encourage bone marrow donors.

Peabody award judges commended Roberts, who returned to the "Good Morning America" anchor desk last month, for using her own personal story to encourage others to become bone marrow donors.
“By allowing her network to document and build a public service campaign around her battle with rare disease, Roberts inspired hundreds of potential bone marrow donors to register and heightened awareness of the need for even more donors.”

Roberts’ sister, WWL-TV anchor Sally-Ann Roberts, was the donor for the transplant last fall, following Robin’s diagnosis with MDS, a rare blood disease.  She returned to work on ABC in February. 

Earlier this week, ESPN announced that Roberts, a former ESPN anchor, will also receive the Arthur Ashe Courage Award at the 2013 ESPYs on July 17 in Los Angeles.
 
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Click here
 for more on Channel 4's Perfect Match campaign supporting Sally-Ann and Robin and encouraging people to become organ and bone marrow donors.

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