Dominic Massa / EyewitnessNews
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Veteran New Orleans broadcaster Mike Herrera, who served as an engineer at WWL-TV for the past five years, and as a staff announcer, weathercaster and producer/director at WVUE for more than four decades, has died. He was 66.
Herrera worked at WWL-TV as a video engineer since 2007, handling a wide variety of roles for the station. He joined Channel 4 after leaving WVUE, where he also worked in a number of roles, including staff announcer, weathercaster, producer and director.
Herrera's voice was very familiar to TVviewers as an announcer, working for a variety of clients and stations over the years. Recently, that list included WYES-TV, which features Herrera's voice at the start of episodes of its new Chef John Besh cooking series, which premiered just this past weekend.
A New Orleans native and Loyola University graduate, Herrera began working in broadcasting while in high school at De La Salle, as a host of a local variety show for young people, called 'Teen City.'
After graduation, he worked as a promotion copywriter, switchboard operator and mailroom clerk at WVUE, according to Debbie Herrera, his wife of 40 years.
His radio broadcasting career also included stints at WDSU-AM&FM, WNPS and WWOM-AM&FM.
Later in his career at WVUE, he became a studio floor director and staff announcer, a position that was essential in the days when a live announcer's voice accompanied most every commercial or station identification spot that aired throughout the broadcast day.
Later, Herrera stepped in front of the camera in the 1970s and 1980s, as a weathercaster, anchoring weekend weathercasts for eight years.
'He is a capable talent who can serve a TV station well in a variety of ways,' wrote Bob Wisehart, the television critic for The Times-Picayune/States-Item in a 1981 article.
Later, Herrera worked as a producer/director and announcer for dozens of clients, both at the station and in a freelance capacity.
He is survived by his wife, a son and daughter.
A celebration of Herrera's life will be held Wednesday, April 17 from 3:30 p.m. until 7:30 p.m. at Madigan's, 800 S. Carrollton Ave., NewOrleans. Funeral services will be private.