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NEWORLEANS-- The latest in high-profile defections from The Times-Picayune to The Advocate comes in the news that long-time editorialist James Gill is leaving the Picayune for its burgeoning competitor.

The Advocate made the announcement official on its website Monday evening and in print Tuesday morning. Gill's columns will appear on Thursdays and Sundays for The Advocate.

Gill's departure to The Advocate is the latest shot in a local newspaper war that began once The Times-Picayune abandoned daily publishing in October 2012. The Baton Rouge-based Advocate, then owned by the Manship family, jumped into the New Orleans market to fill the void and give the city a daily newspaper.

'Louisiana has always been fertile ground for a newspaperman, but these are particularly exciting times,' Gill told The Advocate. 'Few other places have the benefit of competing dailies.'

The newspaper war picked up in ferocity once John Georges purchased The Advocate and began hiring staff from The Times-Picayune.

Gill joins a series of T-P staffers leaving for The Advocate. This past week, Gordon Russell, Martha Carr, Sara Pagones, Andrew Vanacore and Claire Galofaro all opted for The Advocate after initially working for the newly-formed NOLA Media Group.

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