Model Valeria Garcia made catwalk history when she strutted out wearing a breast pump underneath a lacy black bra and open black blazer.
The mom of two took high-fashion feeding to never-dared heights during London's Fashion Week over the weekend at the Marta Jakubowski fashion show. Garcia wore the Elvie Pump, billed as the world's first wearable breast pump.
The silent pump syncs to a smartphone app and allows women to discreetly express milk at the office, home or during their daily commute.
Elvie founder Tania Boler told England’s Evening Standard newspaper that the design reflected moms' requests to have pumping be as easy and as flexible as possible.
“Being a new mother can be incredibly stressful,” Boler said.
Not a first in runway breastfeeding
Runway model Mara Martin walked the runway while breastfeeding her 5-month-old daughter in July.
The audience cheered the mother and daughter at Miami Swim Week as the duo hit the 2018 Sports Illustrated Swim Search runway.
After the show and the heap of praise from people on social media, Martin predicted that the timing was right for shattering even more boundaries – especially when it comes to where women can breastfeed, say the catwalk or their vehicles during a commute. She said on her Instagram:
"...I hope to normalize breastfeeding because it's a natural thing women can do for their babies. I think women should be able to feed their babies how they want, when they want and where they want."